Tag Chef allows you to discover the digital analytics strategy of your competitors and to implement data tracking saving over 80% of your time.

The ingredients of Tag Chef

Tag Chef is a suite for Google Tag Manager (GTM) which provides users with an archive of data tracking configurations selected, validated and approved by the Tag Manager Italia team. Thanks to these archives, installing the desired tracking on your website or e-commerce becomes a fast and secure operation. Experienced users can upload and save their favorite and customized tracking configurations in their Tag Chef archives, so that they can be installed on multiple sites at the same time, quickly and easily.

Tag Chef provides an advanced audit system to allow you to obtain immediate reports based on the correct functioning of the tracking system configured on your website or e-commerce, and also on the configuration and digital analytics strategy of any site online using GTM thanks to a special reverse engineering function.

Competitor analysis and tracking automation software for everyone

Tag Chef is a suite of digital analytics and competitive intelligence tools to make the implementation and optimization of tracking on your website or e-commerce faster, safer and more precise.
The solution is dedicated to: web marketers and digital analysts who work within companies, digital agencies or as freelancers.

Web marketers and digital analysts

They save their time and energy by managing the routine implementation of monitoring and data tracking across multiple digital analytics projects. In just a few clicks, the margin of error is reduced for each individual configuration, especially for more complex ones such as e-commerce tracking.

Companies, PMI and start-ups

They can carry out more performing and profitable marketing campaigns thanks to a greater awareness of the market sector and the possibility of making precise, detailed digital analyzes complete with the digital analytics strategy of their competitors.

What can you do with Tag Chef

Websites, landing pages and ecommerces require multiple integrations with online marketing tools, such as email marketing, online chats, Facebook pixels and Google Ads scripts. Integrations are made possible by tags, which are snippets of JavaScript or HTML code that send information to these online marketing tools. As the number of tags increases, the time, cost and complexity of managing tags increases, making it necessary to rely on a tag management system.

Tag Chef in the world

The Tag Chef tool was officially presented on the February 2nd, 2022 during Superweek, the most important global event on Digital Analytics, during which it won the Golden Punchcard Prize for the best solution in the digital analytics sector.

Tag Chef is used by more than 300 digital analysts worldwide.

Tag Chef is an original software created by Tag Manager Italia

Active since 2015, Tag Manager Italia is a consulting and training company specialized in digital analytics and tracking of data from websites, e-commerce, online advertising campaigns and other digital devices.

Tag Manager Italia, a brand of the digital agency In Risalto Srl, is made up of a team of 14 people and 24 collaborators and is specialized in digital analytics with its three vertical business units: Consulting, Training, Research and Development.

Recognized by industry experts and insiders as the reference Italian competence center for Google Tag Manager, Tag Manager Italia is one of the international centers of excellence for the implementation of digital analytics at a strategic level (Data Strategy, Models of measurement, Data Model, etc.) and operational (Google Analytics 4, Server-Side tracking, Google Tag Manager, etc).

Choose the plan that fits your needs

Tag Chef Free (Beta)

For freelancers and nonprofit organizations
0,00

Access to the Free (BETA) version of Tag Chef is limited to a restricted and selected number of users, who are given the opportunity to test all the features of the software, including those that are released in preview. Click on the “REQUEST ACCESS” button to fill out the BETA account activation request.

Most Popular

Tag Chef Premium

For businesses of small / medium size
497 /month
The basic paid tier of Tag Chef is suggested for professionals and small digital agencies. Recipes usage and installation are limited to up to 5 Google Accounts and up to 50 GTM containers. To overcome these limits, once the Premium subscription is activated, you can upgrade to the Enterprise plan.

Tag Chef Enterprise

For larger business

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Quotation

If you need to manage more than 5 Google accounts or more than 50 GTM containers, we can setup a custom Tag Chef configuration for your Enterprise. Please click on the “REQUEST QUOTE” button a fill-up the contact form to receive further informations

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